Historical programme evidence

Camtrade Pass Festival

The first Camtrade Pass Festival promoted Made in Cameroon arts, products and services in Yaoundé on 19–20 December 2024.

English flyer for the first Camtrade Pass Festival held in December 2024

Value proposition

A public-facing expression of trust, reappropriation and integration around Cameroon's productive creativity.

01

Made in Cameroon promotion

02

Arts, products and services

03

Trust and reappropriation

04

Public–private visibility

How it works

A clear journey with explicit responsibilities.

01

Showcase

The event brought locally designed products, services and creative work into one public programme.

02

Connect

Producers, institutions and audiences met around national productive capacity.

03

Reinforce

The programme translated trust and local ownership into a shared public experience.

Priority engagement

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